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About VIP


VIP is different because our raw material is so unique. It is called VEteq©. It is usually found in the human medical industry and is effective as a skin fat substitute that it is used to protect skin during radiotherapy, spaceship harnesses, by the military in gun recoil pads and body armour, stunt clothing and even in American football helmets to prevent concussion.

Technically ‘The VIP’ is not a gel but a viscoelastic polymer, this essentially means it is not rubber based. Foams, shim style pads, memory foams are. Foams compress and once compressed have a high rebound factor and when they rebound they do not absorb shock. Rubber based foams may feel squishy and soft when new but once compressed that is it. The VIP has an extremely high tensile strength. 


On a molecular level the raw material looks like honeycomb. This also means that under pressure regardless of what forces are applied to it, the product keeps a uniform thickness, part in thanks to our ‘bobble’ design. Foams, memory foam and wool deform over time in response to riders’ weight- this can affect the straightness of the horse and symmetry of the rider. Our material has been tested mechanically, repetitively through thousands of cycles, that take place for twenty-four hours a day, for many days. It has then measured all over with laser callipers for uniform thickness. VIP is ultra-durable and retains amazing protective properties.

The VIP is the mid-point interface between the horse and rider. It can be used on the horses back directly or between saddle and saddle cloth; always bobble side toward the horse and flat side to the saddle. At 8mm it does not alter saddler fit, in fact 90% of our stockists are physiotherapists, saddlers, veterinary surgeons and specialist professional stockists. These professionals have seen and now recommend VIP, worldwide, as they are seeing massive improvements in their clients’ horses’ softness in the back and an improved willingness to go forward.  We have received many endorsements from professional and amateur riders for a multitude of back issues that the VIP can help to prevent. 






  • Superior textured structure gives high tensile strength, the key to maintaining shape under extreme and prolonged compression
  • Soft, flexible and seamless with no pressure causing trims
  • Moulds to your horses back like a low profile second skin
  • A thin film gullet eliminates pressure on the horse’s spine
  • Only 8mm thick so does not alter your saddle fit
  • Bobbles increase surface area, alleviating pressure points and evenly distributing weight
  • Non-sticky, does not cause friction or pluck hair when removed
  • Rigorously tested worldwide in 40 years of scientific research
  • Universally trusted in human clinical and sporting settings for its superior pressure relieving, impact and sheer force reducing qualities
  • Draws and disperses heat from the horses back, regulating temperature
  • Hypoallergenic, easily cleanable and does not support bacterial growth